our womanhood ~ chapter II has launched | read stories of womanhood as told our community

In Conversation with Zoë

As part of our latest campaign, we invited our followers to take part in a shoot for womanhood. As with all our campaigns, images are untouched.

We chat to Zoë about what womanhood means to her and the journey she has been on. 

"I’m 44 with two daughters and my feelings about myself have changed so much. I’m just me, and as long as I try to be kind to myself and make good choices, that is good enough." 

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"Motherhood has had the biggest impact on how I view my own womanhood. When I had my first daughter, nearly 20 years ago, I went from a petite size 8 to someone with many stretch marks and hearing negative comments. Not just in my own head but from those around me. It was a tough time but it was the start of a change in me. My new reality was a baby that needed feeding and she didn’t care what I looked like!"

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"I look back at 20 year old, or even 30 year old me and remember thinking I was overweight and that if only I could lose a few pounds I’d be happier. I’m bigger than I was then, but I know that I’m happier than I’ve ever been and am surrounded by people who have positive things to say about me. So that’s awesome."

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"Don’t let anyone tell you that how your body looks should be the measure of your self-worth."

Zoë wears the Kiki softcup bra and high waist brief by Lonely